Discovery
Searchable isn't the same as discoverable.
Be found and understood. Search hasn't disappeared, and it isn't being replaced. But the environments people use to discover, research, compare and form opinions about a business are expanding. Seven-75 helps brands understand where they're showing up, and where they're not.
Search is changing
Search engines remain important. Google isn't going anywhere, and neither is the demand already moving through it.
What's changed is what sits alongside it. People increasingly move between traditional search and AI-powered search and assistants when they're researching products, comparing businesses, asking for recommendations and deciding who to trust.
The question is no longer simply where you rank. It's whether your brand appears when it matters, how AI and search environments understand it, and what people find when they look.
Search
Understand existing search demand, where you're capturing it and where opportunity is being missed.
Includes: Paid Search, Search Strategy, Campaign Architecture, Keyword & Intent Analysis, Optimisation, Measurement.
AI Discoverability
Understand whether and how your brand appears as people increasingly use AI systems to research categories, compare options and decide who to trust, where competitors may have an advantage, and what signals may be shaping the picture.
Includes: AI Search Visibility, Representation & Signal Analysis, Competitive Comparison, Practical Recommendations.
Brand Visibility
Identify the sources, conversations and digital signals shaping how your brand is discovered and understood.
Brand Intelligence & Reputation
What the internet knows about your brand matters. Understand what people and machines encounter when they investigate your business, products or category, and where that picture can be strengthened.
How are people finding and evaluating us now, and are we showing up properly?
Is this for you?
This tends to matter most once you're already investing in search or media.
If you're not yet running paid search or media, a broader marketing conversation is probably the better starting point. If you are, and want a clearer picture of how and where you're actually being found, that's the kind of question we're set up to help answer.
Search behaviour is changing.
Finding something used to mean searching an index.
Increasingly, people ask a question and expect an answer.
That changes what it means to be discoverable.
Seven-75 helps brands understand that changing environment without pretending traditional search has suddenly stopped mattering.
Are people finding you when it matters?
Tell us where you think the problem is. We'll help you work out what's actually happening.